San Lotano to be Introduced by A.J. Fernandez
July 29, 2010
Thomas Bender (TommyBB, Editor-in-Chief)
Miami, FL, 31 July – "Cigar Express is pleased to announce the exciting new cigar release San Lotano, a signature blend by A.J. Fernandez" so says Cigar Express spokesperson Kris Kachaturian in today's press release received by Cigar Weekly and other media outlets.
Miami, FL, 31 July – "Cigar Express is pleased to announce the exciting new cigar release San Lotano, a signature blend by A.J. Fernandez" so says Cigar Express spokesperson Kris Kachaturian in today's press release received by Cigar Weekly and other media outlets.
Far from being a new marca, San Lotano is a brand that hearkens back decades to Cuba prior to the revolution. According to Kachaturian, it was A.J. Fernandez grandfather who first established the San Lotano brand in San Luis, Cuba. Since that avenue is now closed due to the on-going United States trade embargo with the island nation, "San Lotano is made entirely by hand in the Fernandez factory in Esteli, Nicaragua, and is available in three enticing variations encompassing Habano, Connecticut and Maduro wrappers."
A.J. Fernandez is no stranger in the cigar industry. As a third generation cigar maker, born in Cuba, Fernandez is well known for being one of the only cigar makers in the industry to still employ many of the oldest traditions and secrets that have earned him an unmatched reputation among cigar aficionados. When asked about the importance of the brand, A.J. says, “San Lotano has been a project many years in the making for me, and it is made to honor the tradition of cigar making that I learned from my father and my father’s father. The blends are extremely rich, flavorful and are the culmination of my family’s knowledge which has been accumulated over the last century.”
The Fernandez factory is one of the largest in Nicaragua, producing 9 million cigars a year. While this is the first nationally distributed release coming from Fernandez himself, he has made cigars for many notable brands in the industry over the past few years including: Padilla, Rocky Patel, Graycliff, Gurkha, Man O War, Diesel and many more.
The "new" brand will make its debut in August of 2010 at the International Premium Cigar and Pipe Retailers' trade show at the Ernest N. Morial Convention Center in New Orleans, Louisiana. Company plans call for the cigar to be available this Summer, after the show, exclusively in tobacconist shops around the United States.